The Straw Man approach is, quite simply, when you take someone’s argument and twist it. You make it overly simplistic or exaggerated, turning it into an easy target to defeat. It’s like building a flimsy scarecrow, then patting yourself on the back for knocking it down.

Whether you’re new to marketing or a seasoned professional, the game of golf can offer powerful lessons to enhance your approach. Think of this post as your marketing "caddy," helping you pick the right tools, refine your swing, and aim for that hole-in-one success...

This week’s episode took a deep, insightful look at Diversity, Equity, and Inclusion (DEI), a topic sparking discussions and debates in workplaces and communities worldwide. Joining Marty was a dynamic panel of leaders and professionals who brought fresh perspectives...

Once you recognize these sins, you’ll not only avoid potential pitfalls but also position your brand for growth and trust. Let's uncover the foolish habits that may be sabotaging your success and learn how to redeem your marketing soul.