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The BACON Method: Lessons from a Salon for Every Business
For a stylist, this means remembering a client's stories, their family, and their preferences. It’s about creating a safe space where clients feel heard and valued. As Bruce noted, hairstylists often hear things people don't tell anyone else. That level of trust isn't accidental; it’s earned. This principle is universal. Do you remember the details about your clients? Do they see you as a partner or just a transaction?

Marty Jalove Master Happiness
Oct 23, 20255 min read


The BACON Framework: Dan Kennedy’s No-BS Marketing Secrets
Dan Kennedy, however, came from the opposite school of thought. His philosophy was never about waiting for customers to find you. It was about finding them. Through his prolific No B.S. Marketing Letter, his concept of "Magnetic Marketing," and his sought-after seminars, Kennedy taught a generation of entrepreneurs to be disciplined, data-driven, and direct. He was the master of finding an ideal customer, writing copy that spoke directly to their needs, and making them an off

Marty Jalove
Oct 18, 20258 min read


Chamber Champions who sizzle like BACON!
Did you know your Chamber of Commerce can be your voice in local, state, and even national government? Chambers advocate for policies that benefit businesses, from workforce development programs to simplifying permits and regulations.

Marty Jalove
Sep 16, 20254 min read


Mr. Beast, Legend of Sales
At its core, Mr. Beast's empire is built on a massive, loyal community. He didn't just accumulate followers; he cultivated a sense of belonging. His early videos often featured his childhood friends, creating an authentic, relatable dynamic that viewers connected with. People didn't just watch his content; they felt like they were part of an inside circle.

Marty Jalove
Sep 9, 20256 min read


Signs of Happiness – How Signage Shapes Success and Smiles
At the end of the day, signage is about more than just words and images, it’s about creating experiences, building trust, and spreading happiness. Whether you’re a small business owner looking to make your mark or a corporate leader optimizing your workspace, the right signage can make all the difference.
So, what’s your bacon? What’s the thing that gets you excited, that makes you look forward to Mondays? Whatever it is, let it guide you—and don’t forget to put up a sign

Marty Jalove Master Happiness
Aug 19, 20254 min read


Unlocking the Secrets of Happiness and Success with Dale Carnegie
Dale Carnegie’s Timeless Wisdom
The episode also delved into the enduring relevance of Dale Carnegie’s teachings. Published in 1936, How to Win Friends and Influence People has sold over 30 million copies and remains a cornerstone of self-improvement and salesmanship. Here are some standout lessons from the book that Marty and Nate discussed...

Marty Jalove
Aug 13, 20254 min read
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