top of page
  • Writer's pictureMarty Jalove

Santa Claus: The Ultimate Businessman

Santa Claus is known for his distinctive red and white suit and his ability to deliver presents to children all around the world on Christmas Eve. But did you know that Santa Claus is not just an expert in gift-giving, but also an exemplary businessman? Santa Claus has been running his own successful business for centuries and has a lot to teach us about entrepreneurship. In this blog post, we will explore the four areas of business that Santa Claus is really good at.

Marketing & Branding:

Santa Claus is an expert in marketing and branding. He has created a highly recognizable brand that is instantly relatable to Christmas and the holiday season. Santa Claus has also been able to create a strong emotional connection with his customers. Children all around the world eagerly wait for Santa Claus to arrive on Christmas Eve. This loyalty has enabled Santa Claus to build a powerful brand that is known and loved by people of all ages.

Supply Chain Management:

Santa Claus is a supply chain management genius. He is able to manufacture toys and other gifts for millions of children around the world in just a few months. Santa Claus has also built a strong supply chain network capable of delivering these gifts to their intended recipients in just one night. This requires precise coordination, logistics, and highly efficient processes. Santa Claus is an expert in all of these areas.


Santa Claus has been leading his team of elves for centuries. He is an authority in leadership and is highly respected by his team. He has developed a culture of hard work, dedication, and quality in his workshop. Santa Claus is known for getting the best out of his team of elves, ensuring they always meet deadlines and that everything is manufactured to the highest possible standard.

Let's connect. YULE be glad you did.

Exemplary Customer Service:

Santa Claus is an expert in customer service. He has created a business that is centered around making children happy. Every gift that is delivered by Santa Claus is personalized and is tailored to the interests of the child. Santa Claus even takes the time to read letters sent to him by children and responds to them personally. This level of customer service is truly remarkable and has allowed Santa Claus to build a strong and loyal customer base.

Santa Claus is not just an expert in gift-giving, he is also an exemplary businessman. He has built a successful business that is centered around making people happy. He is a Marvel at Marketing, supply chain management, leadership, and customer service. As business owners and managers, there is a lot we can learn from Santa Claus about running a successful business. So, this holiday season, when you sit down to enjoy a glass of eggnog, take a moment to reflect on the business genius that is Santa Claus.

Santa Claus: The Ultimate Businessman

As a proud protégé of #SantaClaus, Marty Jalove of Master Happiness is a Corporate Coach, Business Consultant, and Marketing Strategist that helps small businesses, teams, and individuals find focus, feel fulfilled, and have fun. Master Happiness stresses the importance of realistic goal setting, empowerment, and accountability in order to encourage employee and customer engagement and retention.

The secret is simple: Happy Employees attract Happy Customers and Happy Customers come back with Friends.

Learn more about Master Happiness at or


bottom of page